For outstanding creativity and/or technical accomplishment in a music video.
The winner of this award was chosen by public vote.
D.M.S. – Can’t Stop Drawing
Heart n Soul (London)
Danielle aka D.M.S (Dani Makes Songs)' latest video ‘Can’t Stop Drawing’ was made by her and her brother Matthew Green during lockdown. The video and lyrics convey Danielle’s love for art and ability to draw anywhere at any time. Danielle learnt the Makaton signs for her lyrics and performed them within the video, accompanying this with a hand-drawn Makaton lyric sheet so her audience can learn too. This was an important way of making her music accessible and engaging for more people.
J4 – Bassline Sounds
Romsey Mill (East of England)
Writing, recording and performing, J4 has a truly natural gift. Bassline Sounds was shot in Romsey Mill’s new vocal booth, as they were unable to film with a group of young people due to COVID-19. Shot in six takes, they created a silhouette effect, and used animated drawings which were inspired by a Ghetts video. J4 has also been shortlisted for the Original Track Award (Solo) sponsored by TikTok.
AudioActive (South East)
Phonetic is an artist who is already synonymous with Brighton’s thriving hip-hop scene. That drive and talent go way beyond her 21 years and explain why she has already earned support slots for notable artists and acts, including Rag’N’Bone Man, Children of Zeus and more. This animated video was storyboarded collaboratively between Phonetic and graphic designer Mark Culmer. Mark painstakingly drew the character illustrations in Flash - including many iconic Brighton Landmarks.